It is a fantastic alternative to both smoking and vaping. It is a small pouch which you place between your gums and lips that contains nicotine and flavourings.

The pouches contain a large number of tiny granules, most often made from cellulose. The granules ‘hold onto’ the nicotine and flavourings until the saliva from your mouth activates them for release into your body, effectively addressing any cravings you may have.

The material used for the pouches themselves is typically natural cellulose fibres, very similar to the ‘paper’ material that many leading tea bag brands are made of.

You place the pouch between your gums and your lips inside your mouth. Some prefer the upper lip, others the lower. See what works best for you. Once the pouch is in place, the saliva in your mouth will activate the nicotine and flavours and release them into your bloodstream through your gums and lips. The nicotine and flavours are designed to be released evenly over 40-60 minutes, after which you discard the pouch.

This question is highly personal and will vary from person to person. We recommend that you start with the lowest available level of nicotine and ‘calibrate’ towards your own personal needs by trying out different nicotine levels.


We have a strength calculator on every product page to help you.

There is no right or wrong answer to this question. Whichever flavours you like! What we’ve learnt from our own quitting journey is that always having a variety of flavours available is helpful towards quitting smoking / vaping for good. Switching between flavours allowed us to always get enjoyment from our pouches, keeping our minds off cigarettes and vaping.

Nicotine pouches offer a smokeless, spit-free, and odorless experience, making them the ideal choice for those who want to enjoy nicotine without the drawbacks of smoking or vaping. Unlike cigarettes or e-cigarettes, nicotine pouches are not restricted in public places, making them perfect for on-the-go use. Plus, they are less likely to stain your teeth and won’t leave lingering odors on your clothes, allowing you to maintain a fresh, clean lifestyle.

Nicotine pouches are a safer alternative to traditional smoking because they do not involve inhaling smoke, which means no exposure to tar or harmful combustion chemicals. Our pouches are made with high-quality ingredients and are tobacco-free, providing a cleaner experience. While they still contain nicotine and should be used responsibly, they offer a modern way to enjoy nicotine with fewer health risks compared to smoking.